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Almanah Celovite Biljne Ishrane

Knjiga Nevene Veselinović

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VEGANLUK – The power of plants for a healthy life and conscious society

What is VEGANLUK?

VEGANLUK is much more than vegan cuisine. VEGANLUK is a comprehensive, nutritionally balanced, plant-based concept of nutrition and lifestyle that promotes health, vitality, and conscious existence through clean, whole, plant-based food—without wheat, gluten, yeast, vinegar, frying, and additives.

The founder of VEGANLUK

My name is Nevena Veselinović, and I am a MSc in Organic Plant Production.

I am a health professional specializing in plant-based nutrition for medical purposes and a consultant for setting up specialized vegan menus in hospitality establishments (restaurants and hotels).

I am a pioneer in popularizing Whole Plant-Based Nutrition in Serbia, the founder of the first organic pop-up market in Serbia, an educator and lecturer on Whole Plant-Based Nutrition, and the founder of the unique Veganluk life and nutrition concept, which includes Veganluk superfood catering.

In its first decade, VEGANLUK has produced

I have produced 100 original shows/had 2,290 media appearances/published 1,600 recipes/delivered 110,000 detox programs/and created nearly 100 hours of free educational video material.

I also have 20 years of experience in agency and corporate marketing and market communications.

REGULATION ON THE DETAILED CONDITIONS, MANNER, AND PROCEDURE FOR PERFORMING METHODS AND PROCEDURES OF TRADITIONAL MEDICINE (“Official Gazette of the RS”, No. 16/2018)
Article 4, Paragraph 1, Item 10) (among other permitted activities: 11), 12), and 13))
11) Aromatherapy,
12) Apitherapy, and
13) Yoga, Tai Chi, and Qi Gong for medical purposes.

I have international education from the London School of PR and the TJ Walker Training school.

My own life is a testament to transformation someone who, through my own experience of various kinds of exhaustion, has come to an authentic and deeply healing approach to life.

VEGANLUK is my heart translated into practice.

After years of research and education—through the analysis of “autoimmune” diseases, anxiety, trauma, and exhaustion—I found the answer in plants. Not in just any diet, but in a deep, intuitive practice of returning respect to the body, living in sync with nature’s rhythm, and embracing simplicity that aids regeneration.

VEGANLUK was born out of a personal need for purpose and a desire for everyone who is searching for an answer to find a solution.

Today, I lead workshops, write recipes, create plans, write books, and listen to the community that VEGANLUK gathers—because no one has to go down this path alone. My knowledge comes from learning, but also from experience. My strength comes from plants, but also from art, music, prayer, the forest, and love. All of this is woven into VEGANLUK.

Community and Influence

How big is the VEGANLUK community and what does it achieve?

The VEGANLUK community brings together tens of thousands of people across the region and the world—through social networks, email lists, workshops, nutrition programs, and personal contact. The community consists of experts, doctors, plant-based nutrition enthusiasts, artists, mothers, healers, students, and entrepreneurs—everyone who is looking for more than just food; they are looking for authenticity, connection, and balance.

VEGANLUK:

  • Helps people solve specific health problems naturally.
  • Restores the connection with the body and intuition.
  • Promotes a holistic approach to health: physical, emotional, and spiritual.
  • Changes the way people relate to themselves and the planet.

What does VEGANLUK strive for?

VEGANLUK strives for a society where:

🌿 health is a natural state.

🌿 consciousness is collectively elevated

🌿 food is sacred and pure

🌿 creativity is freely expressed

🌿 nature is respected as a teacher

At the heart of every recipe, every piece of advice, and every text from VEGANLUK lies one sincere aspiration: for people to feel that they are valuable, powerful, and alive—just as they are, with the support of plant-based food and a community that sees and understands them. The VEGANLUK community grows every day—through challenges, programs, healing stories, and the daily changes that happen in the kitchens, hearts, and minds of our members.

We proudly gather:

  • women and men who want a life without pain and confusion.
  • young mothers who want the healthiest for their child.
  • artists, intuitive souls, explorers, and dreamers.
  • experts and practitioners who want structure and results.

 

VEGANLUK is not elitist—it is accessible, honest, and deeply transformative.

Where are we going?

We strive for:

🔹 the regeneration of the human body through natural food,

🔹 the creation of a digital library with hundreds of recipes and programs,

🔹 the launch of the VEGANLUK podcast and a line of clean products

🔹 connecting people in live and online events,

🔹the publication of a series of books: “From the Stomach”—a life nutrition plan, and “Food to Remember”—a guide and manifesto.

Mission, Vision, and Goals of VEGANLUK:

  • Mission: To encourage people to return to themselves, nature, and health through conscious plant-based nutrition and daily rituals that bring balance, clarity, and strength.
  • Vision: To create a strong global community of individuals who nourish their body, mind, and soul with clean food and high values—a community that together heals the planet from within.
  • Goals:
  • Educating people about the medicinal potential of plants.
  • Creating accessible, practical, and inspiring menus and meal plans.
  • Connecting people with similar values through online and offline communities, workshops, and events.

 

What Reflects the Spirit of VEGANLUK?

  • VEGANLUK empowers people to become the best version of themselves through plant-based food that heals, uplifts, and purifies the body, mind, and spirit.
  • In the VEGANLUK community, every glass of green shake and every meal from nature is an act of love for oneself and the planet. This is not just a menu—it is a call to awaken, regenerate, and connect with the source of life through the power of plants.
  • Our goal is to empower you to recognize the truth in your body, return to natural rhythms, and remember what it feels like to be truly alive.
  • Whether you are drawn to our seasonal protocols, personalized menus, artistic recipes, inspiring texts, workshops, or our organic products—you are here for a reason.
  • VEGANLUK is a calling. A meeting with yourself.

The VEGANLUK Manifesto

  1. Food is medicine, energy, and light
  2. Your body knows—we just listen to it.
  3. We don’t accept what is “normal”—we strive for what is natural.
  4. There is no “harmful pleasure”—enjoyment must be pure, sincere, and without consequences.
  5. We don’t just cook meals; we change realities.
  6. Every day is an opportunity for regeneration and awakening.
  7. We connect through plants, but also through art, poetry, silence, and rhythm.
  8. VEGANLUK is not a trend—it is a return to yourself, in the most beautiful light.